10 years of Cent Pur Cent
For ten years, we’ve been making you effortlessly beautiful.
With responsible formulas. With easy-to-use products. With confidence.
Ten years ago, we started with one belief: confidence changes everything.
Today, we’re celebrating a decade of responsible formulas, smart expertise, and women who shine in their own way. This isn’t just an anniversary. It’s the beginning of a new chapter.
From one woman to a community
In 2016, Caroline Rigo asked herself a simple question: Why should you have to choose between looking beautiful and being healthy?
She believed that makeup should empower you, not hide you. That formulas should respect your skin. That knowledge creates confidence.
What began with mineral makeup grew into a movement. A community of women who choose easy, healthy glam.
For expertise with kindness. For glow with substance.
Ten years later, that vision has not changed. It has only grown stronger.
Confidence and self-love are the most beautiful things you can wear.
An anniversary in four moments
Keep the love glowing.
MORE BESTSELLERS
new collection
More bestsellersMORE BESTSELLERS
More to Love.
Icons don’t stand still. They grow with you. In this anniversary year, we’re giving our bestsellers a new chapter.
- Our waterproof eyepencils have received new shades.
- Our lip oils are expanding with two fresh shades.
- We’re welcoming our mascara family with a primer and a new top mascara.
More choice. More nuance. More glow.
And of course, there’s one product that will always remain. Our Loose Mineral Foundation. The product it all began with. Our foundation for ten years. Always on. Always trusted.
Loose Mineral Foundation
Add — €39,99
Eye Pencil - Waterproof
Add — €22,99
Lip Oil - Huile d'Amour
Add — €25,99
Mascara LashLove
Add — €27,99
Mascara - Le Volumineux - Improved Formula
Add — €27,99
Kabuki
Add — €29,99NEW COLLECTION
The Self-love collection just dropped.
April 2. The birthday of our founder, Caroline Rigo, and the absolute highlight of our anniversary year.
For ten years, we have been building a community of women who radiate confidence. Today, we are celebrating with our most personal launch ever: the Self-Love Collection.
This is more than makeup. It is a tribute to you. A collection that smells like confidence, feels like a warm embrace, and reminds you that you are worth it. Every day.
Discover the collection:
- Self-Love Confidence Palette
- Self-Love Confidence Mascara
- Self-Love Confidence Lipstick
- Eau de Parfum - Éclat de Vie
Face Palette Self-love Confidence
Add — €79,99
Lipstick Self-love Confidence
Add — €29,99
Mascara Self-love Confidence
Add — €29,99
Eau de Parfum Éclat de Vie
Add — €59,99more bestsellers
We keep the love going...
... with even more to discover and love!
Over the coming months, we’re launching new versions of our CPC bestsellers.
New colors, new nuances. Always familiar, but just a little different.
More choice. More glow.
What you can already discover:
• Trusted SPF favorites, back in the spotlight
• New SPF essentials for face, lips, hands & on the go
• A little extra love: With a purchase of €89 from the SPF collection*, you’ll receive one of our three Neon Beach Bags free in our webshop. Which color will you get? Surprise. One thing’s for sure: it’s your new summer essential.
Love your skin. Protect your glow.
*Offer valid from 29/04/2026 until stocks last. Valid on SPF products (SPF 30 & SPF 50), Hair & Body Spray, and La Résistance Waterproof Mascara.
Compact Foundation Powder SPF 50
Add — €44,99
Hand Lotion SPF 50 Velvet Touch
Add — €19,99
High Protection Sunscreen for Face by Nomige SPF 50
Add — €49,99
Lip Gloss SPF 30 Rose
Add — €27,99Loose Mineral Foundation
Add — €39,99
Sunbrush SPF 50 – Coupe Soleil
Add — €49,99
Nourishing Lip Balm - SPF 50
Add — €27,99
Hair & Body Spray Eclat De Vie
Add — €19,99
Waterproof Mascara - La Résistance
Add — €27,99Our birthday, your gifts
Whoever is celebrating a birthday treats. That's why we have two exclusive surprises ready for you.
The Limited Edition Collector’s Bag
Shop for at least €120 from the Self-love collection and receive our Limited Edition Collector’s Bag* for free. Exclusively for our 10th anniversary.
*Offer valid while supplies last.
The scratch-card promotion
When you purchase a Self-love product, you will receive a scratch card and have a chance to win wonderful self-love prizes, Cent Pur Cent Mystery Beauty packages, pairs of tickets to KabukiFest, or an additional discount.
You glow girl.
Ten years of Cent Pur Cent means more than products. It means connection. Thousands of women inspiring one another in our active Facebook community. Sharing looks. Exchanging tips. Encouraging one another to shine in their own way.
From workshops to live sessions. From first foundation to full glam. Our community isn’t just a group of followers. It helps build our brand. We’re celebrating this anniversary together!
Share your glow in our Facebook community and help write the next chapter.
The next 10 years start now.
Keep choosing glow with substance. Beauty with brains. Self-love without compromise.
Welcome to the next era of easy, healthy glam.
