Mascara that lasts all day? Here's what you need to know.
Nothing is more frustrating than a mascara that promises to lift, lengthen, and add volume… but smudges or clumps by midday. Panda eyes? We’d rather say no to that.
If your mascara isn’t doing what you want, it’s usually not your lashes’ fault. It’s the combination of formula, technique, and preparation.
In this blog, you’ll discover how to find your perfect mascara match, how to apply your mascara properly (and what to avoid), and whether a lash primer is more of a hype or a must-have.
Which mascara suits you best?
Not every mascara gives the right effect for everyone. That’s why the first step is to ask yourself: what am I looking for in a mascara?
More volume? More length? Something for sensitive eyes? A buildable effect for the evening?
By choosing your mascara based on your desired result, you’ll find the ultimate match, and that really makes a difference.
Our mascara collection
Volume, length, and curl in one formula?
Then we have good news for you: with our latest Lash Love Mascara, you can check all those boxes!
Lash Love is the mascara for those who love lifted and beautifully separated lashes. The intense black color and glossy finish create an open look, while the flexible, creamy formula spreads perfectly without clumping. What makes this mascara unique is the 3D volume effect thanks to cellulose microspheres and plant-based ingredients that care for your lashes while enhancing them.
Mascara Tips
- Use a primer: This gives a more beautiful, long-lasting effect and strengthens the eyelashes.
- Curl your lashes: Use an eyelash curler before applying mascara for a nice curl.
- Apply in a zigzag motion: Move the brush from the base to the tip, back and forth, for even coverage.
- Let layers dry: Wait a moment between two layers, otherwise you’ll get clumps (spider leg effect).
- Remove every night: Always take off your mascara before going to bed. Tip: waterproof eye make-up remover
- Set with powder: A little translucent powder under your eyes can prevent smudges.
- Use the tip: The tip of the brush is ideal for the lower lashes.
Les Yeux Purs – Waterproof eye makeup remover
Two-part eye makeup remover with a delightful fresh floral scent, suitable for all skin types. A blend of oil & micellar water, ideal for removing long-lasting and waterproof eye makeup in one step.
Mascara DON'TS
- Not waterproof daily: It is difficult to remove and damages the skin around your eyes.
- Do not share: Bacteria spread easily and can cause infections.
- Do not pump: Do not pump the brush inside the tube, as this introduces air and dries out the mascara.
- Do not use for too long: Replace your mascara every 3 to 5 months after opening to prevent bacteria.
- Do not apply before eyeliner: This can cause clumps and a messy look.
- Do not apply before contact lenses: Put your lenses in first to avoid getting product in your eyes.
- Do not use too much: Lower lashes are more delicate, so clumps show up more easily. Use the tip of the brush with a back-and-forth motion for an even coat.
- Do not wipe off immediately: If you make a mess, it’s best to let the stain dry first. Then take a clean mascara brush and gently rub over it.
Lash primers: what is it and does it really work?
A lash primer coats each eyelash and enhances the effect of your mascara. Your lashes gain more length and volume, are beautifully separated, and your mascara stays looking fresh longer.
Our Lash Primer Le Merveilleux Peach has a light, nourishing formula with Acitire (jojoba, mimosa, and sunflower wax), which helps keep your lashes soft and flexible. All while protecting and hydrating them. Thanks to a unique blend of carnauba wax, peptides, and provitamin B5, your lashes get extra resilience and volume, and the added fibers provide a visibly fuller effect that lasts longer.
The result? Perfectly prepared, full, and longer lashes – ready for your favorite mascara.
Why you want to try this lash primer:
✔️ Vegan formula
✔️ 92% ingredients of natural origin
✔️ Adds more length and volume to lashes
✔️ Light, non-sticky texture
How do you apply lash primer?
STEP 1
Apply the primer to clean, dry lashes. Work in slow, even strokes from the base to the tip for a thin, even layer.
STEP 2
Let the primer dry for a few seconds. This allows the formula to set, creating a smooth base that helps your mascara adhere better and last longer without weighing down or clumping.
STEP 3
Then apply your favorite mascara while the primer is still slightly flexible, as this provides extra volume, more length, and a fuller lash line that stays defined and well-groomed all day long.
WHY CHOOSE CENT PUR CENT?
Cent Pur Cent is a Belgian mineral makeup brand that has been active in the market for almost 10 years. Our products are dermatologically approved, vegan, and formulated with carefully selected active ingredients. We believe in honest, safe, and effective skincare. Whether you have sensitive skin, suffer from fine lines, or a dull complexion, our evening routine helps your skin recover and makes it glow again.
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